MetaHuman Creator: what a powerful name

Article / 26 February 2021

Have you seen the magnificent Epic Games - Metahumans - demo release yet?

Besides the "yes, I'm going to use it every day" from many CGI specialists and the rightful "no" from my traditional arts friends (and my grandma), the most interesting reaction will come from those that are in the middle: the daily end-users of products that are going to contain these promising digital characters. 

I'm curious to see if the "MetaHuman Creator" software name itself will overwrite the ordinary concept of "character creation". 

Surely the offered quality and the diffusion of Metahumans powered applications will have a huge impact on the scene, but today I'm analyzing just the name itself: how the word "human", inside the daily chats, will influence (or not) the perception of final users? 

The reaction that I'm seeking will be noticeable through the verbal expressions that people are going to use in the long term. How much empathy will be used while referring to this incoming generation of Digital Humans

Verbs are powerful thought revealers and people generally create their own vocabulary around a topic. The end result is that 80% of technical terms will be rearranged in ordinary words. So, for the masses, are developers going to create MetaHumans? Are they going to design, build, use, incarnate, set alive, delete, destroy... MetaHumans?  

In your opinion, how smart is this name choice

I think a lot, and as a designer that works on projects full of storytelling elements, I'm happy with this novelty. I can't wait to see where it will take us, or rather, where we will take ourselves and our stories, thanks to this new tool.

And what about you? Are you inspired by this arrival?

P.s. here we are, a battle-ready trying the Live Link Face app for the first time: